Limitless
Limitless Public Relations
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Our services

B2B Social Media Marketing

We’re an agency that has been offering a full range of B2B social media marketing services since our company was founded more than 10 years ago.

We know that there can be a big difference between the strategy and tactics used by consumer and B2B businesses on social media, but no matter what your business does, all activity should be interesting, entertaining and engaging.

We primarily deliver social media marketing services to B2B businesses in professional services, construction and property, manufacturing, financial services, and tech. We can also deliver (and have delivered) social media services on behalf of public sector organisations and charities.

We recognise that not every B2B business is the same. Some love social media and just don’t have enough time for it. Others want to focus on running their business and want to fully outsource it. That being the case, we offer a full or partial social media management service, depending on your requirements.

Amplify Your Reach

Combined B2B Social Media & Public Relations Service

We are a combined social media and public relations agency and believe that there’s a lot of benefit to one company delivering both services.

By having a single team that works together, we can use both sets of skills – PR and social media marketing – to create cohesive strategies that complement each other.

Whilst we’re a social media and PR firm, we appreciate that a business may have communications strengths in some areas and weaknesses in others, so we’re happy to deliver our social media and PR services separately or together.

B2B Social Media Strategy

Our aim is to create authentic, compelling content tailored to your brand’s voice that resonates with your target audience.

We will work with you to understand your communication and reputational objectives, and your challenges.

Once we have a full understanding, we’ll plan out your key messages and target audiences, then create a strategy to target them using media relations and/or social media activity.

Our focus is not purely on likes or views, but on delivering a good return on investment for your business. Our team will devise a comprehensive social media strategy that is underpinned by key performance indicators (KPIs) to capture your audience’s attention and keep them engaged.

Social Media Channels We Manage

Whilst we can help our B2B clients use all the main social media channels, some matter more to them than others.

We know that for most B2B businesses, having a good presence on LinkedIn is key. This is the channel that we tend to work with the most because it’s great for thought leadership and creating valuable business connections.

If your business delivers services that result in having completed work that you want to show off, either using photos or videos, Instagram can be a fantastic channel. It is also great if you have spokespeople that are comfortable talking to a video camera.

If you have technical concepts that need careful explanation, YouTube is an excellent channel to use, as people expect to watch longer videos. Furthermore, if your spokespeople actively enjoy talking in front of a camera, this can be an excellent way for them to raise their own personal profile and that of the business.

Although Facebook is often viewed as a B2C platform, if used in the correct way, it can deliver great results for B2B businesses, especially when used for recruitment and community building.

Social Media Training

In addition to crafting engaging content, we recognise the importance of empowering your in-house teams.

We provide training services that will keep your staff up to date with the latest social media trends and best practices. This knowledge will help them to navigate the ever-evolving social media landscape and engage effectively with your audience.

Book A Social Media Training Session

Influencer Marketing

Peer-to-peer communication is increasingly vital in influencing audience decisions. People are more likely to trust recommendations from individuals they recognise and who mirror their own identity.

We can help you define a robust influencer marketing strategy for your B2B business. Our team can identify an influencer who aligns with your brand values and we can establish and manage a relationship with them to help them understand your business and amplify your messages.

Paid Social Media Advertising

Our aim is to drive brand or cause awareness through targeted campaigns that reach your desired audience effectively.

By leveraging both organic and paid strategies, we’ll help you achieve maximum visibility and engagement for your brand across the relevant social media platforms.

We can deliver paid social media campaigns directly or collaborate with specialist partners for high-complexity ad campaign builds.

Social Media Management During A Crisis

During a social media crisis, we can offer expert advice and support, ensuring your team is prepared and confident in how to manage the situation.

Boost Your Social Presence

FAQs About Our Social Media

Yes and no. No matter who your target audience is, you need to communicate with them in a way that makes them want to engage with your brand. However, decision-making for B2B businesses is more complex, as various people are involved. This makes social media even more important for B2B businesses, as the more people that know your brand and understand what you do, the more likely it is your business will be perceived as a preferred supplier.

Depending on the tactics you use and what you talk about and show people, it can be incredibly useful. There are countless examples of small B2B businesses that have used it to raise their profile and find customers. For bigger B2B businesses, it’s an excellent way to stay engaged with the people that already know about your brand, and it can help you maintain or increase awareness among those who might see you as a potential client or employer.

Whilst a business’ website is a key point of reference for AI and SEO search results, it isn’t the only one.
Generative AI platforms (e.g. ChatGPT, Claude) and search engines evaluate web-wide brand mentions – including press coverage and active social media profiles – to verify a business’s authority and cite them in search responses.
The more active your business is on social media and in the press, the more likely it is that your company will appear in search results.

Our other services

  • "The support and expertise provided by Limitless has been second-to-none and we have gone on to confidently recommend them to similar healthcare societies in our network looking for the same kind of support."
    Nick Wood British Gynaecological Cancer Society
  • "The strategy that Limitless implemented secured essential media coverage, which has helped to tell an important story about what is happening in Preston. It showcased the transformation of the Harris Quarter and has been incredibly useful in developing conversations with investors about what else can be accomplished in the city. Limitless has worked hard on our behalf to deliver an important narrative for Preston, and it has been great to see the fruits of their labour."
    John Chesworth Chair of the Preston Towns Fund Board
  • "We have been very impressed with the results Limitless has provided. Working with our eleven chapters across Lancashire to develop media stories that provide hard evidence of how well BNI works for its members, we would have no hesitation in recommending them to any company...."
    Mike Holman BNI Executive Director
  • "We have a fabulous relationship with Limitless. They really understand our ethos. Their expertise and media contacts are second to none. Working with them feels like they are an extension of our team."
    Haroon Rashid Group Marketing Director, Vape Dinner Lady
  • "We’ve worked really well with Limitless and it has been great to have them onboard as part of Sales Geek’s journey, with the credibility of earned coverage boosting and supporting our extensive owned and social content."
    Richard Few Founder and CEO, Sales Geek
  • "From the get-go, we established a great rapport with the team at Limitless and the results they have delivered so far have been extraordinary. We are looking to work with them on an intensive basis moving forwards to support the ongoing development of the Radwell brand in the markets we serve, internationally."
    Kim McMurray Senior Vice President Marketing, Radwell
  • "I don’t know what magic potion Limitless use, but their powers of getting coverage in some fantastic places has been really impressive. More importantly, they get what we do and understand why it matters to us and our clients. In short, they’re a good bunch, great to work with."
    Andy Walmsley Managing Director, Wash Studio
  • "With a multi-faceted brief including core-messaging, branding, design, print, advertising, event management and PR, we were very pleased at the outcome of our FALLSTOP campaign to help reduce the number of falls amongst older people in Blackburn and Darwen..."
    Leah Maguire Blackburn with Darwen Borough Council
  • "Limitless did a brilliant job, working hand-in-hand with us to deliver major TV interest and coverage for one of our flagship campaigns. Working with a team of multiple stakeholders, their expert knowledge and impressive contacts book helped generate widespread coverage..."
    Tina Redford Artistic Director, LeftCoast
  • "Working with Limitless has been a slick and streamlined experience providing outstanding results. Not only have they provided PR expertise at the highest level, matched perfectly to our needs, but their professional account management and reporting processes have left us in no doubt of the exceptional returns delivered."
    Andrea Stamp Marketing Manager, Forbes Solicitors
  • "As Head of Group Marketing for the MBE Worldwide brands operating across the UK and Ireland, I am delighted to be working with Limitless PR. The team is experienced, knowledgeable and extremely professional, generating articles and releases that are picked up both digitally and in print on behalf of our head office and our franchise partners. I am happy to recommend them to anyone looking for a professional PR partner."
    James Simmons Head of Group Marketing, Mail Boxes Etc.
  • "We’ve had amazing results during our time with Limitless, appearing in the likes of the Guardian, Financial Times, Sky News, Bloomberg and the BBC as well as countless industrial publications. We’ve been impressed not only by what they’ve delivered but with their honest, straight-talking approach..."
    David Lenehan Managing Director, Northern Industrial
  • "We have a fantastic relationship with Limitless and Cathy and Greg feel very much part of the team. At BAKO, we are very proud to be an integral part of the industry and so it’s important we communicate our values as well as our products and services to our multiple stakeholders, so efficient and effective brand communications are highly important to us, and Limitless have become a trusted partner in making that happen."
    Gemma Webster Group Marketing Manager, BAKO
  • "We were bowled over with the level of media interest. We knew Nick Park unveiling the statue would help put us on the media agenda, but the way in which it was executed was extremely professional and achieved more than we hoped for bearing in mind today’s media landscape. It was an important event which would secure important media coverage to communicate what we’re doing here in terms of the regeneration of Preston’s Harris Quarter. Hats off to team Limitless for their hard work on this project. "
    Rob Binns Preston Towns Fund Board Member
  • "We have an excellent working relationship with the team and consistently help us achieve our communication objectives, and in doing so cement our position as the UK’s market leader in our sector. "
    Anthony Clegg Managing Director, Solomon Commercials
Radwell
Solomon Commercials
Mail Boxes Etc.
Winter Gardens Blackpool